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DSP-Ready Advertising Agency

Programmatic precision.
Real results.

X Codesnap connects brands to audiences across every major DSP with data‑driven strategy, creative execution, and transparent reporting — all from Lexington, KY.

$4M+
Ad Spend Managed
150+
Campaigns Launched
12+
DSP Integrations
98%
Client Retention

End-to-end programmatic
advertising solutions

From strategy to creative to measurement — X Codesnap handles every layer of your media mix, with access to the world's top DSPs and exchanges.

Programmatic Display

Real-time bidding across premium inventory on Google DV360, The Trade Desk, and Amazon DSP — with audience precision and brand safety controls.

Connected TV & OTT

Reach cord-cutters on streaming platforms with full-episode, non-skippable placements and advanced audience targeting through Hulu, Paramount+, and more.

Audience Intelligence

First-party data activation, lookalike modeling, and behavioral segmentation that turns your customer data into a scalable targeting engine.

Performance Analytics

Live dashboards, cross-channel attribution, and incrementality testing that measure what's actually driving business outcomes — not just clicks.

Paid Social

Meta, TikTok, LinkedIn, and Pinterest campaigns built for measurable ROI — with creative testing frameworks and conversion-optimized targeting.

Search & Shopping

Google and Microsoft Ads management at every funnel stage — from branded defense to Shopping campaigns with full feed optimization.

Onboarded & verified across major platforms

X Codesnap meets the business, technical, and compliance requirements of the world's leading demand-side platforms. We maintain active seats and media relationships that give clients priority access.

  • IAB-compliant ad delivery with brand safety and fraud prevention
  • GDPR & CCPA-ready consent management and data handling
  • MRC-accredited measurement and transparent third-party verification
  • Direct publisher relationships and PMP deal access
  • Trafficking, tag management, and creative QA for all major ad specs
DV360
Display & Video
The Trade Desk
Omnichannel DSP
Amazon DSP
Retail & OTT
Xandr
Curate & Invest
StackAdapt
Programmatic
Basis DSP
Centro Platform
MediaMath
Demand-Side
Verizon Media
Yahoo DSP

From brief to live campaign
in four steps

01

Discovery & Strategy

We audit your current media mix, define KPIs, and build a channel strategy tailored to your audience, budget, and growth stage. No templates — every plan is built from your data.

02

Audience & Inventory Planning

Segment your audience using first- and third-party data, map it to premium inventory across DSPs, and negotiate PMP and preferred deals where they unlock better CPMs.

03

Creative & Trafficking

We spec, QA, and traffic all ad creative across platforms — from dynamic display to CTV pre-rolls — with full compliance checks before a single impression is served.

04

Live Optimization & Reporting

Daily bid adjustments, pacing reviews, and A/B creative tests keep performance on track. Clients receive transparent weekly reports and always-on dashboard access.

Ready to scale your media?

Let's talk about what programmatic can do for your brand. No jargon, no lock-in — just a straight conversation about growth.

cshelp@xcodesnap.com

Precision targeting.
Transparent practice.

X Codesnap was founded on a simple belief: brands deserve to know exactly where their media dollars go and what they produce. We built an agency around that belief — with direct DSP seats, independent measurement, and a flat ownership model that removes conflicts of interest.

Based in Lexington, KY, we serve clients from regional businesses to national brands in e-commerce, healthcare, financial services, and B2B tech. Every engagement is staffed by senior practitioners, not account coordinators fresh out of school.

Our compliance posture is built for the evolving regulatory landscape — GDPR, CCPA, and IAB TCF 2.2 are all baked into how we handle data, not bolted on afterward.

IAB Member GDPR Compliant CCPA Ready TAG Certified MRC Accredited

How we operate

Transparency first

Clients see the same data we see — every impression, every CPM, every fee. No black-box reporting or media markups buried in contracts.

Independent by design

We have no ownership ties to publishers, DSPs, or data providers. Our recommendations are driven by what performs for you, not what earns us a rebate.

Senior-only staffing

Every client account is managed by a practitioner with at least five years of platform experience. We don't outsource your campaigns to trainees.

The team

XC

Executive Team

Agency Leadership
PD

Programmatic Desk

Media & Trading
DA

Data & Analytics

Insights & Measurement
CS

Client Strategy

Growth & Planning

Work with us

We take on a select number of new clients each quarter to ensure every engagement gets the attention it deserves.

Display, video & native

Real-time bidding at scale, with human judgment on every bid strategy and pacing decision.

Programmatic Display

Banner, rich media, and HTML5 across the Google Display Network, open exchanges, and curated PMPs. Brand safety and viewability controls on every line item.

Programmatic Video

Pre-roll, mid-roll, and out-stream placements across premium video supply — with VPAID/VAST compliance and completion-rate optimization built in.

Native Advertising

In-feed and content-recommendation placements that match site context — served through TripleLift, Sharethrough, and Outbrain at scale.

CTV, audio & DOOH

Reach audiences where they spend time beyond the browser.

Connected TV / OTT

Household-level targeting on streaming inventory. Hulu, Peacock, Tubi, and 40+ apps — with frequency controls and cross-device attribution.

Programmatic Audio

Spotify, Pandora, podcast networks, and streaming radio — with geo, demographic, and behavioral targeting for high-attention environments.

Digital Out-of-Home

Programmatic DOOH across billboards, transit, and point-of-care screens — triggered by weather, time, or location-based audience data.

Search, social & shopping

Paid Search (SEM)

Google & Microsoft Ads management with keyword sculpting, Quality Score optimization, and Smart Bidding strategy aligned to your real margins.

Paid Social

Meta, TikTok, LinkedIn, and Pinterest — from awareness reach buys to retargeting sequences, all with rigorous creative testing frameworks.

Google Shopping

Product feed management, Merchant Center optimization, and Performance Max campaigns for e-commerce brands looking to scale revenue, not just ROAS.

Not sure which channels fit your goals?

We'll map your audience journey across channels and build a media mix recommendation — at no cost.

We're in
Lexington, KY

Whether you're a brand looking to scale, a publisher seeking a media partner, or a DSP exploring agency onboarding — we'd love to hear from you.

Address 271 W. Short St Ste 410 #1629
Lexington, KY 40507, US
Business Hours Monday – Friday, 9 AM – 6 PM ET
Response Time Typically within 1 business day

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